Domain of the brand Dressmaker If the apple is a forbidden fruit and conveying many symbols, it is also the emblem of the Nina Ricci brand. Indeed, this sign takes pleasure in transporting us to a universe halfway between dream and reality. Dressmaker
Each of her creations turns out to be very poetic and Nina Ricci is a brand with an extraordinary history.
Which is hidden under the name of Nina Ricci?
nina Ricci is a brand created by Maria Adélaïde Nielli, a Franco-Italian seamstress, born in Turin, in 1883. She moved to Florence when she was aged five years. She then came to France at the age of 12. Later, she married Luigi Ricci, son of an Italian jeweler. For twenty years, Nina Ricci worked at Raffin, a Parisian fashion house with an excellent reputation. Nevertheless, it closed its doors in 1929, on the death of its founder. It was then that in 1932, Nina Ricci’s son, Robert, left his advertising profession to found a fashion house with his mother. & Nbsp; This one administered it for many years with a master hand and decided to develop a perfume. To do this, he asked the feminine nose of the famous Roure house, Germaine Cellier, to create a green and flowery fragrance. He entrusted the realization of his crystal bottle to one of his childhood friends, Marc Lalique. This first essence was called Coeur Joie and was very quickly considered to be a true masterpiece.
The development of the Nina Ricci perfumery
From then on, successes began to grow. went on for the Nina Ricci house. Robert Ricci launched, in 1948, L’Air du Temps, a fragrance immediately ranked among the five best in the world with Shalimar, Chanel N ° 5, Arpège and Joy. To give you an idea, a bottle was sold every second on the planet! Building on its success, the Nina Ricci house therefore decided to move to avenue Montaigne, in Paris, in 1979, just opposite Dior. Then, the following year, the joint management of the brand was entrusted to Robert Ricci’s son-in-law. Thus, the Nina Ricci house has been able to transmit its heritage and its know-how over the generations. Today, since 1998, it belongs to the Puig license. There are many successes there, both in terms of perfumes, ready-to-wear and accessories. In addition, the launch in 2006 of the new perfume Nina truly revived the brand’s notoriety. This one is evocative of an awakening femininity and plunges us into a world close to dreamlike. Likewise, Peter Copping, Creative Director Nina Ricci from 2009 to 2015, has only restored the spirit of femininity imbued with softness and lightness characteristic of this great house since its origins. Today, this position is occupied by the talented Guillaume Henri and we are already looking forward to discovering his universe in more detail. Nevertheless, the new feminine perfume Luna can already boast of having won over us.